Privacy Policy By NMFR

This notice applies to all information collected or submitted on the Northside Myofascial-Release (NMFR) website and via email or other forms of communication.


By visiting the NMFR website (the site) and providing information to NMFR, you are accepting and consent to the practices and provisions of our Privacy Policy.

Personal Information Collection

We may collect personal information from you in a variety of ways, including when you visit our site, respond to a survey, complete a form, make a purchase, and in connection with other activities, services, features, or resources we make available. You may be asked for name, title, organization, mailing address, email address, phone and fax numbers, credit/debit card information, and other personal contact details (“Personal Information”). We also may collect information on your views and preferences as they relate to NMFR services.

Any and all Personal Information you provide to NMFR through this site is provided on a voluntary basis, and how much you disclose is up to you.

In some cases, such as profile pages, user forums, and interactive site features, any Personal Information you provide may become publicly available to other members and the general public and is not considered confidential. When you voluntarily disclose such Personal Information, that information may be collected and used by others, resulting in unsolicited messages from others. Where you have publicly posted Personal Information, NMFR is free to reproduce, publish, or otherwise use such information for any purposes.

Non-Personal Information

We may collect non-personal information about you when you interact with our site.  Non-personal information may include information about the computer you are using to connect to the Internet (such as the operating system and the Internet service providers utilized and other similar information) and about your browser.

How We Use Collected Information

NMFR may collect and use your Personal Information for legitimate business purposes, including the following:


  • To improve customer service
    Information you provide helps us respond to your customer service requests and support needs more efficiently.
  • To personalize user experience
    We may use information in the aggregate to understand how our users as a group use the services and resources provided on our site.
  • To improve our site
    We may use your information and feedback to improve our products and services.
  • To send periodic emails
    We may use your email address to respond to inquiries, questions, and/or other requests. If you decide to opt-in to our mailing list, you will receive emails that may include company news, updates, surveys, related product or service information, etc.
  • To provide targeted services and content

Sharing Your Personal Information

We may share your Personal Information with business partners and other third parties to deliver content, materials, and services available on or through the site and to provide you with products or services that may be of interest to you. When we do so, we may share, rent, or sell your name and/or mailing address. With the exception of vendors providing hosting, database management, and development services related to the operation of this site, we do not share, rent, or sell your email address.

We may occasionally send you offers on behalf of third parties or promote such offers on our site. If you do accept a third party offer or request additional information, the third party may collect other personal information directly from you. Once a third party has your personal information, it is governed by the third party’s privacy policy. We also may share generic aggregated demographic information not linked to any Personal Information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above.

NMFR also may provide Personal Information to third parties if NMFR reasonably believes that release of information is necessary to 1) comply with legal requirements or legal process; 2) protect or defend the rights or property of NMFR, or 3) protect other users of the site or the public.


Members may have been assigned or have created a user name and password to be used for accessing portions of the site. We maintain that information to allow you to access the site and to maintain our relationship with you as a member or provide specific services to you.

NMFR expressly reserves the right to contact any member or other user regarding account status, renewals, or other matters relevant to subscription or service.

How We Protect Your Information

NMFR uses measures designed to protect against the loss, misuse, unauthorized access, or alteration of information provided over the site.  However, we cannot guarantee the absolute safety of your information.  If you become aware of any breach of site security or this Privacy Policy, please notify us immediately.

Choices You Have

You choose what information to supply to this site.  Please share only information as is needed or that you believe is appropriate.  You are under no obligation to provide us with Personal Information, but without it, we may not be able to respond to your request.

You have the right to access, delete, or update the Personal Information you submit through our site, or to make any inquiries about the processing of such information. If you wish to do so, please contact us as described below. We provide individuals with access to their Personal Information where we believe appropriate, including in situations where you are entitled to access and correct your Personal Information under applicable data protection and privacy laws.

If you decide at any time that you no longer wish to receive communications from us, please follow the unsubscribe instructions provided in any of the communications.


When you visit our website, a “cookie” may be placed on your computer to track your visit and help us to improve the site. You may set your browser to refuse or disable cookies, but if you do so, some features of the site may not function properly.

Children’s Privacy

NMFR does not market its products or services to children. We do not knowingly collect information from site users under 18 years of age.

Acknowledgment Transfer of Personal Data

Our site is hosted on web servers in the United States. If you are located in a non-U.S. jurisdiction, for example, in the European Economic Area, you agree that by providing your Personal Information, you consent to the transfer of such information to the United States, a jurisdiction that may not provide an equivalent level of data protection to the laws in your home country.

Links to Third-Party Websites

The privacy practices described in this Privacy Policy are for our site only. We are not responsible for, and this Privacy Policy does not apply to, the privacy practices of any other website(s) that you may link to through the site.  We encourage you to seek out and read the privacy policy of each website that you visit.

Changes to this Policy

NMFR reserves the right to make changes to this Privacy Policy at any time. When we do, we will revise the updated date at the bottom of this page. Please frequently check the Privacy Policy and particularly before you submit additional Personal Information via the site. All revisions to this Privacy Policy will be posted on the site via a link from the homepage. You acknowledge and agree that it is your responsibility to review this Privacy Policy periodically and become aware of modifications.

Your continued use of the site following the posting of this Privacy Policy or any changes to this Policy is considered your acceptance of those changes.

If you have questions, contact:

Ron Reach, LMT
1900 The Exchange SE

Bldg 300A
Atlanta, GA  30339


This Privacy Policy was last updated on December 22, 2021.

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Booking a massage has never been easier! Book your massage therapy and pay online. Click below to access Ron’s calendar and schedule your appointment today. Purchase your time before you leave by clicking here; Northside Myofascial-Release in Atlanta accepts PayPal for your convenience!

Frequently Asked Questions!

In the various forms of “traditional” massage, the goal is to relax the muscles and also detoxify the body, reducing stress, improving general health, and providing a temporary relief from pain. However, non of these forms of massage seeks to alter and change the structure of the connective tissue, AKA: Fascia. Massage does a wonderful job at relaxing the muscles, but until the underlying dysfunctional fascia is healed, the chronic problems quite often will return time and time again, even with constant massage. Myofascial-Release (MFR) is the solution.

Yes and No. Myofascial-Release is a very slow, deliberate technique. The therapist puts moderate pressure into the area of fascial restriction, then waits. Soon, the piezoelectric response kicks in, and the fascia begins to shift and release. When this happens, there are several sensations people can feel in the area, ranging from a “tingling” sensation to a fairly mild “burn”. Never will the clients feel shooting or excruciating pain. At anytime during the session you feel the therapists needs to lighten the pressure, you need only say “stop” and the therapist will stop immediately. You will never be asked to sustain more pressure than you are able.

The mechanics of myofascial-release will cause an inflammatory response in the system. This is not to be confused with other types of aggressive or deep massage, where the client leaves the session feeling like they “got hit by a truck”. The soreness from MFR is similar to the soreness you may have experienced after working out too hard. Soreness is the body’s response to change. Ironically – unlike other forms of deep massage, the cure for this soreness is to get more MFR! Subsequent sessions will break up remaining fascial restrictions, and the inflammation will quickly subside.

Indian Myofascial FAQ